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The Beginning of a Reawakening
There’s a moment in every woman’s life when she realizes the chase is exhausting. Not the chase for goals or growth — but the chase for beauty. For years, I ran after it. Products, routines, promises in little glass bottles. Anything that I could get my hands on - if a transformation was offered, I was in. What I quickly realized is that what those external fixes really delivered was another layer of distance from myself. Somewhere along the way, I began to wonder: What if be
Alejandra
Nov 11, 20252 min read


You're Not Bored, You're Boring...
The PHx take on boredom You’re Not Bored — You’re Boring. (A PHx Take on Boredom and the Art of Purposeful Nothingness) I remember the first time I heard someone say, “You’re not bored — you’re boring.” I laughed out loud. Then I paused. Because, damn… it’s true. Boredom isn’t a lack of things to do — it’s a mindset. We talk endlessly about positive mindsets: abundance, gratitude, growth. But what about the sneaky ones? The low-grade negative mindsets that creep into our
Alejandra
Jul 14, 20253 min read


Can You Ever Really Heal From The Past?
My 16th Birthday. Have you ever heard a song you hadn’t listened to in decades—and suddenly found yourself awash in memory, emotion, and...
Alejandra
May 31, 20254 min read


A "Reel" Lesson in Imperfection
I set out to make a warm and welcoming first post of 2025. I had everything ready; script, background, outfit, lighting, camera, and action! When I hit record, I’m not sure what came over me, I was not able to keep a straight face. It was one imperfect take after another and another. At first, I cringed. This wasn’t the polished content I’d planned. But then I started laughing. And kept laughing. It started becoming rather hilarious. And so, I kept the camera rolling. And th
Alejandra
Feb 2, 20252 min read


How a lover, a survey and my insecurities created The PHx
The PHx Origins: If you’ve ever wondered where this word - PHx comes from, I am here to tell you the story. Grab a coffee, take a seat...
Alejandra
Mar 13, 20244 min read
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